Assignment Of Marketing

Assignment Of Marketing-62
99.07% TECHNOLOGICAL Research & Development Italy's gross domestic As the R& D industry is expenditure on Research and underdeveloped, 43% of the market is Development attributed to spending on foreign in 2016 was nearly 22, 3 billion euro. increased by 6.2% compared to Social media presence 2013.The average number of Internet 69.62% is the average number of users Internet users in Saudi Arabia. penetration in Italy is 38.42% ECOLOGICAL Environmental Laws Climatic conditions Italy imposes strict regulations Saudi for the disposal of waste water legislation sets out vast prohibitions and has national targets for of pollution and contamination of air, reduction of greenhouse gas land and water, emissions, renewable energy reference to parties involved in efficiency.

99.07% TECHNOLOGICAL Research & Development Italy's gross domestic As the R& D industry is expenditure on Research and underdeveloped, 43% of the market is Development attributed to spending on foreign in 2016 was nearly 22, 3 billion euro. increased by 6.2% compared to Social media presence 2013.The average number of Internet 69.62% is the average number of users Internet users in Saudi Arabia. penetration in Italy is 38.42% ECOLOGICAL Environmental Laws Climatic conditions Italy imposes strict regulations Saudi for the disposal of waste water legislation sets out vast prohibitions and has national targets for of pollution and contamination of air, reduction of greenhouse gas land and water, emissions, renewable energy reference to parties involved in efficiency.

Tags: Problem Solving Questions Grade 3Aids In Africa Persuasive EssayTheoretical DissertationSteps To Writing A Great ThesisConcept Of Business PlanEssays On Influential People CollegeClassificatory EssayArt Belief Essay Life

Hence, the Board of Management of Up Country Tea Estate (Pvt) Ltd has decided to expand their business further by introducing Tea to international markets.

The most potential foreign markets are identified to be the Italian and the Saudi Arabian market.

Arabic, Urdu and English and the main spoken languages.

➢ Saudis prefer to work with trusted parties and will spend a great deal of time on the getting-to-know-you part of relationship building.

The author conducts CAGE model for Italy and Saudi Arabia.

2.2.1 CAGE Analysis for Italy ➢ Different languages such as Spanish, French, and English are used to communicate with different citizens. Youth unemployment was a major factor in the outbreak of pro-democracy protests in the Middle East in 2011.

➢ Saudi Arabia roads quality computed to be 5.01 points in average.

➢ Language barriers since the use of foreign languages are very low.

● Number of Daily ● Riyal is the currency of Saudi Arabia. ● Main languages spoken in the country are Arabic, Urdu and English. ● Literacy rate is 98% ● Number of Radio Stations is 4709. ● Literacy rate is 94.7% Channels of distribution ● Large number of Airports ● Various Seaports currently operating in Genoa, Venice, etc. ● Current exchange rate of 1 Saudi Riyal = 39.97 Sri Lankan Rupee Control and Coordination ● ISO 9001 certification ensures high quality standards.

Italy is ranked 2nd of the Top 10 countries for ISO 9001 certification. ● ISO 9001 is needed to ensure quality criteria’s in Saudi Arabia. Choices ● Spend on food and Per capita Income is 312.82. ● Saudi Arabian consumers are 14 2.4.1 Country Attractiveness Table 5-Country Attractiveness Attributes Source: Author’s work ● Country Attractiveness of Italy ● Country Attractiveness of Saudi Arabia 16 Table 6- Country Attractiveness Score Source: Author’s work 2.4.2 Company Compatibility Table 7- Company Compatibility 17 2.4.3 Mapping the selected markets Figure 5- Country Attractiveness Mapping Source: Author’s work 2.5 Selection of a Foreign Market Several International Marketing models are adapted by marketers to analyse and evaluate various markets and country attractiveness for business purposes.

SHOW COMMENTS

Comments Assignment Of Marketing

The Latest from hot-com.ru ©